Difference between revisions of "ATC/Current/AdminGuide/About actions"

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Revision as of 12:05, July 15, 2020

This topic is part of the manual Genesys Predictive Engagement Administrator's Guide for version Current of Genesys Predictive Engagement.

An action represents the steps you want to take to engage with users or to further related business outcomes. Actions are organized in the Action Library.


Overview of actions and action maps

An action represents the steps you want to take to engage with users or to further related business outcomes. Genesys Predictive Engagement supports numerous types of actions, including content offers, webhooks, and webchats. An action map defines when and how you use a particular action.

Action Library

Use the Action Library to build a collection of reusable actions, such as content offers and webhooks, for use with action maps.

Content offers

Content offers allow you to present highly customized, personalized offers to your website visitors.

Webhooks

You build webhooks to integrate with external systems. Webhooks use Genesys Cloud integrations and data actions.

Web chats

Web chats present simple chats to users. To build them, you define what the offer text should be and what the chat window looks like.

Architect flow actions

Use an Architect flow action to send journey context data information to third-party systems using a special type of Architect workflow. For example, you can send information about campaign contacts to Salesforce or another CRM.



Monitor your actions

Use Genesys Predictive Engagement's analytics to evaluate the effectiveness of your actions.

Retrieved from "https://all.docs.genesys.com/ATC/Current/AdminGuide/About_actions (2024-11-09 11:20:30)"
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