About outcome predictions and probabilities
Altocloud uses AI-powered machine learning to predict the probability of whether users will achieve your unique business outcomes.
Contents
Outcome score prediction
When users come to your website, Genesys Predictive Engagement tracks how they navigate your website and complete web-based forms. Genesys Predictive Engagement uses AI and machine learning to analyze all of the traffic on your website to identify patterns of behavior. Based on these patterns, Genesys Predictive Engagement determines the probability, or likelihood, that a given user will complete a given outcome.
Build outcomes
In order for Genesys Predictive Engagement to predict your users' behavior, you must first define your business goals asNo resultss.
Conditions and operators
When you build an outcome, you specify the conditions that make it possible. To do this, you define an expression that includes a condition and an operator.
- [[ATC/Current/AdminGuide/About_conditions|]]
- Operators
- Visitor attributes
- Campaign attributes
- Visitor journey attributes
- Custom attributes
Use outcomes in an action map
After you build your outcomes, you are ready to use them in action maps. When you specify the outcome probability for an action map, it means that the action map will trigger based on the probability that a user will achieve the outcome you specify.
- Create an action map
- [[ATC/Current/AdminGuide/Outcome_probabilities|]]
View outcome scores
You can see the outcome scores for users changing in real time in Live Now.