Difference between revisions of "ATC/Current/AdminGuide/AttributesVisitor"
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|image=VisitorAttsPEPC.png | |image=VisitorAttsPEPC.png | ||
| − | |structuredtext=When you create {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Trigger|display text=action maps}}, {{Link- | + | |structuredtext=When you create {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Trigger|display text=action maps}}, {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Manage_segments|display text=segments}}, and {{Link-SomewhereInThisProduct|version=Current|manual=AdminGuide|topic=Outcomes|display text=outcomes}}, you use {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Operators|display text=operators}} to define {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=About_attributes|display text=attributes}}. One type of attribute is a {{GlossaryTooltip|term=visitor attribute}}. Visitor attributes identify visitors based on characteristics like location, browser, device type, and so on. |
|Status=No | |Status=No | ||
}}{{Section | }}{{Section | ||
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{{!}}{{!}}55 | {{!}}{{!}}55 | ||
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign source |
{{!}}{{!}}A search engine, newsletter, or other source (UTM parameter) | {{!}}{{!}}A search engine, newsletter, or other source (UTM parameter) | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}direct |
| + | adWords | ||
| + | |||
| + | Google | ||
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign medium |
{{!}}{{!}}A medium such as email or cost-per-click (UTM parameter) | {{!}}{{!}}A medium such as email or cost-per-click (UTM parameter) | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}direct |
| + | organicsocialppcwebsite-ppc | ||
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign name |
{{!}}{{!}}A specific product promotion or strategic campaign (UTM parameter) | {{!}}{{!}}A specific product promotion or strategic campaign (UTM parameter) | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}test campaign |
| + | Summer19 | ||
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign term |
{{!}}{{!}}Keywords for this ad (UTM parameter) | {{!}}{{!}}Keywords for this ad (UTM parameter) | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}device |
| + | trialsubscription | ||
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign content |
{{!}}{{!}}Ads or links that point to the same URL (UTM parameter) | {{!}}{{!}}Ads or links that point to the same URL (UTM parameter) | ||
| − | {{!}}{{! | + | {{!}}{{!}} |
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign Click ID |
{{!}}{{!}}The unique number that is generated when a potential customer clicks an affiliate link (UTM parameter) | {{!}}{{!}}The unique number that is generated when a potential customer clicks an affiliate link (UTM parameter) | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}CjwKCAiA1ZDiBRAXEiwAIWyNC2J6QZBJYwXHJPsZkhECGKaZ7nRjmNEQzmn1Hqh8Labvn3FQ-Tn1pRoCEDYQAvD_BwE |
{{!}}- | {{!}}- | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}Campaign network |
{{!}}{{!}}The ad network to which the click ID belongs (UTM parameter) | {{!}}{{!}}The ad network to which the click ID belongs (UTM parameter) | ||
| − | {{!}}{{!}} | + | {{!}}{{!}}search network |
| + | display network | ||
{{!}}- | {{!}}- | ||
{{!}}{{!}}Country | {{!}}{{!}}Country | ||
Revision as of 14:37, November 20, 2020
This topic is part of the manual Genesys Predictive Engagement Administrator's Guide for version Current of Genesys Predictive Engagement.
Learn about the types of attributes that identify visitors based on characteristics like location, browser, device type, and so on.
About visitor attributes
When you create action maps, segments, and outcomes, you use operators to define attributes. One type of attribute is aNo results. Visitor attributes identify visitors based on characteristics like location, browser, device type, and so on.
Types of visitor attributes
Important
For more information on visitor attributes that enable UTM-tracking of campaign-specific activities, see Campaign attributes.
| Attribute name | Description | Examples |
|---|---|---|
| Device category | Category of device the visitor is using | desktop
mobile other tablet |
| Device type | Type of device the visitor is using |
Apple Archos Asus HTC Huawei Nokia Samsung SUN Microsystems Unknown |
| OS family | Operating system family |
Android Chrome OS Firefox OS iOS Linux Mac OS Mac OS X Tizen Unknown Windows 9x Windows CE Windows NT Windows Phone Ubuntu |
| Browser family | Browser family, including all versions of the browser within that family |
Chrome Firefox HTC_HD2_T8585 Opera IE Mobile Internet Explorer Opera Safari SamsungBrowser Viera |
| Browser version | Major version of the browser | 55 |
| Campaign source | A search engine, newsletter, or other source (UTM parameter) | direct
adWords |
| Campaign medium | A medium such as email or cost-per-click (UTM parameter) | direct
organicsocialppcwebsite-ppc |
| Campaign name | A specific product promotion or strategic campaign (UTM parameter) | test campaign
Summer19 |
| Campaign term | Keywords for this ad (UTM parameter) | device
trialsubscription |
| Campaign content | Ads or links that point to the same URL (UTM parameter) | |
| Campaign Click ID | The unique number that is generated when a potential customer clicks an affiliate link (UTM parameter) | CjwKCAiA1ZDiBRAXEiwAIWyNC2J6QZBJYwXHJPsZkhECGKaZ7nRjmNEQzmn1Hqh8Labvn3FQ-Tn1pRoCEDYQAvD_BwE |
| Campaign network | The ad network to which the click ID belongs (UTM parameter) | search network
display network |
| Country | Visitor's country | United States |
| City | Visitor's city or town | Chicago |
| Region | Visitor's region
To track by U.S. states, supply the 2-digit state code (all caps). |
Midwest
IN |
| Post code | Visitor's post code or zip code | 60610 |
| CCA2 code | Two-letter country code | US |
| Browser language code | Language that the visitor's browser is set to | en-gb |
| Organization name | Organization name derived from the IP | alto-universal.com |
| Referral URL | Referrer page url | https://alto-universal.com/auto#quote-details |
| Referral hostname | Referrer host/hostname | alto-universal.com |
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