Difference between revisions of "ATC/Current/AdminGuide/AttributesVisitor"
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| − | |structuredtext=When you create {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Trigger|display text=action maps}}, {{Link- | + | |structuredtext=When you create {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Trigger|display text=action maps}}, {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Manage_segments|display text=segments}}, and {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Manage_outcomes|display text=outcomes}}, you use {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Operators|display text=operators}} to define {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=About_attributes|display text=attributes}}. One type of attribute is a visitor attribute. Visitor attributes identify visitors based on characteristics like location, browser, device type, and so on. |
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| − | + | |structuredtext=For more information on visitor attributes that enable UTM-tracking of campaign-specific activities, see {{Link-SomewhereInThisProduct|version=Current|manual=AdminGuide|topic=Campaign_Attributes|display text=Campaign attributes.}}{{VisitorAttributes}} | |
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Latest revision as of 18:07, February 19, 2021
This topic is part of the manual Genesys Predictive Engagement Administrator's Guide for version Current of Genesys Predictive Engagement.
Learn about the types of attributes that identify visitors based on characteristics like location, browser, device type, and so on.
About visitor attributes
When you create action maps, segments, and outcomes, you use operators to define attributes. One type of attribute is a visitor attribute. Visitor attributes identify visitors based on characteristics like location, browser, device type, and so on.
Types of visitor attributes
For more information on visitor attributes that enable UTM-tracking of campaign-specific activities, see Campaign attributes.
Important
The system doesn't validate free form text. If you misspell a value, the segment doesn't trigger. For example, typing "moble" instead of "mobile" as the device category.| Attribute name | Description | Examples |
|---|---|---|
| Device category | Category of device that the visitor is using. | desktop
mobile other tablet |
| Device type | Type of device that the visitor is using. | Apple
Archos Asus HTC Huawei Nokia Samsung SUN Microsystems Unknown |
| OS family | Operating system family that the visitor is using. | Android
Chrome OS Firefox OS iOS Linux Mac OS Tizen Unknown Windows 9x Windows CE Windows NT Windows Phone Ubuntu |
| Browser family | Browser family that the visitor is using, including all versions of the browser within that family. | Chrome
Firefox HTC_HD2_T8585 Opera IE Mobile Internet Explorer Opera Safari SamsungBrowser Viera |
| Browser version | Major version of the browser that the visitor is using. | 55 |
| Campaign source* | A search engine, newsletter, or other source (UTM parameter). | direct
adWords |
| Campaign medium* | Medium such as email or cost-per-click (UTM parameter). | direct
organicsocialppcwebsite-ppc |
| Campaign name* | Specific product promotion or strategic campaign (UTM parameter). | test campaign
Summer19 |
| Campaign term* | Keywords for this ad (UTM parameter). | device
trialsubscription |
| Campaign content* | Ads or links that point to the same URL (UTM parameter). | |
| Campaign Click ID* | Unique number that generates when a potential customer clicks an affiliate link (UTM parameter). | CjwKCAiA1ZDiBRAXEiwAIWyNC2J6QZBJYwXHJPsZ
khECGKaZ7nRjmNEQzmn1Hqh8Labvn3FQ-Tn1pRoCEDYQAvD_BwE |
| Campaign network* | Ad network to which the click ID belongs (UTM parameter). | search network
display network |
| Country | Visitor's country. | United States |
| City | Visitor's city or town. | Chicago |
| Region | Visitor's region.
To track by U.S. states, supply the 2-digit state code (all caps). |
Midwest
IN |
| Post code | Visitor's postal code. | 60610 |
| CCA2 code | Two-letter country code. | US |
| Browser language code | Language to which the visitor's browser is set. | en-gb |
| Organization name | Organization name derived from the IP. | alto-universal.com |
| Referral URL | Referrer page URL. | https://alto-universal.com/auto#quote-details |
| Referral hostname | Referrer host or hostname. | alto-universal.com |
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