Difference between revisions of "ATC/Current/AdminGuide/About outcomes"

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{{TaskSummary
 
{{TaskSummary
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|DisplayName=About outcomes
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|DisplayName=About outcome predictions and probabilities
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|TocName=About outcomes
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|TocName=About outcome predictions and probabilities
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|Platform=PureEngage, PureConnect, PureCloud
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|Dimension=Outcomes
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|Platform=PureConnect, GenesysCloud
 
|ComingSoon=No
 
|ComingSoon=No
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|Context=Outcomes are the business goals you are trying to achieve.
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|Context={{MINTYDOCSPRODUCT}} uses AI-powered machine learning to predict the probability of visitors achieving your unique business outcomes.
 
|TSSection={{TSSection
 
|TSSection={{TSSection
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|sectionheading=Best practices
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|sectionheading=Outcome score prediction
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|description=Improve how you build outcomes by reviewing best practices.
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|description=When visitors come to your website, {{MINTYDOCSPRODUCT}} tracks how they navigate your website and complete web-based forms. {{MINTYDOCSPRODUCT}} uses AI and machine learning to analyze the traffic on your website to identify patterns of behavior. Based on these patterns, {{MINTYDOCSPRODUCT}} determines the probability, or likelihood of a visitor completing an outcome.
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|relatedarticles=* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes_best_practices}}
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 +
<br />
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|relatedarticles=*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes_Overview|anchor=OutcomeModelOverview|display text=Predicting outcome scores}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes_Overview|anchor=OutcomeModelDataGathering|display text=How Predictive Engagement gathers outcome probability data}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes_Overview|anchor=OutcomeModelStartTraining|display text=Start training your prediction models}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes_Overview|anchor=OutcomeModelStartTraining|display text=Ongoing model training}}
 +
*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes_Overview|anchor=OutcomeModelImprovePredictions|display text=Improve your predictions}}
 
}}{{TSSection
 
}}{{TSSection
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|sectionheading=Outcomes
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|sectionheading=Create outcomes
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|description=Build and maintain outcomes.
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|description=To allow {{MINTYDOCSPRODUCT}} to predict visitor behavior, define your business goals as outcomes.
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|relatedarticles=* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=View|display text=Search for and view your outcomes}}
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|relatedarticles=*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=View|display text=Search for and view your outcomes}}
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=CreateOutcome|display text=Create an outcome}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Manage_outcomes}}
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes#Duplicate|anchor=Duplicate an outcome|display text=Duplicate an outcome}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=Duplicate|display text=Duplicate an outcome}}
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=Edit|display text=Edit an outcome}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=Delete|display text=Delete an outcome}}
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|display text=Activate or inactivate an outcome|anchor=Activate}}
 
−
* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=Delete|display text=Delete an outcome}}
 
 
}}{{TSSection
 
}}{{TSSection
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|sectionheading=Conditions and operators
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|sectionheading=Attribute and operators
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|description=Conditions are the criteria by which {{MINTYDOCSPRODUCT}} assigns users to segments. Every condition must have an operator.
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|description=When you create an outcome, you specify the conditions that make it possible. To specify the conditions, define an expression that includes an attribute and an operator.
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|relatedarticles=* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=About_conditions}}
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|relatedarticles=*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=About_attributes}}
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Operators}}
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*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Operators}}
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=AttributesVisitor}}
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}}{{TSSection
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Campaign_Attributes}}
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|sectionheading=Use outcomes in an action map
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=AttributesJourney}}
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|description=After you create an outcome, you can configure an action map to trigger based on the probability of a visitor achieving it.
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* {{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Custom_attributes}}
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|relatedarticles=*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Action_maps}}
 +
*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Trigger|anchor=OutcomeProbability|display text=Configure an outcome probability}}
 +
}}{{TSSection
 +
|sectionheading=View outcome scores
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|description=You can see the outcome scores for users changing in real time in Live Now.
 +
|relatedarticles=*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcome_scores|display text=View outcomes scores in Live Now}}
 +
*[https://help.mypurecloud.com/articles/?p=238681 View outcome metrics]
 +
*{{Link-SomewhereInThisVersion|manual=AdminGuide|topic=Outcomes|anchor=OutcomeReport|display text=View outcome report}}
 
}}
 
}}
 
}}
 
}}

Latest revision as of 12:32, December 7, 2021

This topic is part of the manual Genesys Predictive Engagement Administrator's Guide for version Current of Genesys Predictive Engagement.

Genesys Predictive Engagement uses AI-powered machine learning to predict the probability of visitors achieving your unique business outcomes.


Outcome score prediction

When visitors come to your website, Genesys Predictive Engagement tracks how they navigate your website and complete web-based forms. Genesys Predictive Engagement uses AI and machine learning to analyze the traffic on your website to identify patterns of behavior. Based on these patterns, Genesys Predictive Engagement determines the probability, or likelihood of a visitor completing an outcome.


Create outcomes

To allow Genesys Predictive Engagement to predict visitor behavior, define your business goals as outcomes.

Attribute and operators

When you create an outcome, you specify the conditions that make it possible. To specify the conditions, define an expression that includes an attribute and an operator.

Use outcomes in an action map

After you create an outcome, you can configure an action map to trigger based on the probability of a visitor achieving it.

View outcome scores

You can see the outcome scores for users changing in real time in Live Now.

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