Difference between revisions of "ATC/Current/AdminGuide/Outcomes"
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}}{{Section | }}{{Section | ||
|sectionHeading=How {{MINTYDOCSPRODUCT}} uses outcomes to calculate outcome scores | |sectionHeading=How {{MINTYDOCSPRODUCT}} uses outcomes to calculate outcome scores | ||
+ | |Type=Structured | ||
|anchor=CalculateOutcomeScores | |anchor=CalculateOutcomeScores | ||
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|alignment=Vertical | |alignment=Vertical | ||
|structuredtext=After you create an outcome, {{MINTYDOCSPRODUCT}} analyzes the activity of your future website visitors against it. Every night, {{MINTYDOCSPRODUCT}}'s machine learning updates the outcome probability algorithms based on the visitor activity of the previous day. The next day, {{MINTYDOCSPRODUCT}} analyzes visitor activity using the updated outcome probability algorithm. This results in improved outcome probability scores. | |structuredtext=After you create an outcome, {{MINTYDOCSPRODUCT}} analyzes the activity of your future website visitors against it. Every night, {{MINTYDOCSPRODUCT}}'s machine learning updates the outcome probability algorithms based on the visitor activity of the previous day. The next day, {{MINTYDOCSPRODUCT}} analyzes visitor activity using the updated outcome probability algorithm. This results in improved outcome probability scores. | ||
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|Type=Structured | |Type=Structured | ||
|alignment=Horizontal | |alignment=Horizontal | ||
− | |image= | + | |image=OutcomeView0131.png |
|structuredtext=# Click '''Journey''' > '''Outcomes'''. | |structuredtext=# Click '''Journey''' > '''Outcomes'''. | ||
|fullwidth=No | |fullwidth=No | ||
}}{{Section | }}{{Section | ||
|sectionHeading=Create an outcome | |sectionHeading=Create an outcome | ||
+ | |Type=Structured | ||
|anchor=CreateOutcome | |anchor=CreateOutcome | ||
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|alignment=Horizontal | |alignment=Horizontal | ||
− | |image= | + | |image=OutcomeCreate0131.png |
|structuredtext=# Click '''Journey'''> '''Outcomes'''. | |structuredtext=# Click '''Journey'''> '''Outcomes'''. | ||
# Click '''Create Outcome'''. | # Click '''Create Outcome'''. | ||
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}}{{Section | }}{{Section | ||
|sectionHeading=Deactivate an outcome | |sectionHeading=Deactivate an outcome | ||
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|anchor=OutcomeDelete | |anchor=OutcomeDelete | ||
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|alignment=Horizontal | |alignment=Horizontal | ||
− | |image= | + | |image=OutcomeDeactivate0131.png |
|structuredtext=Deactivate an outcome when you no longer need it. | |structuredtext=Deactivate an outcome when you no longer need it. | ||
# Click '''Journey''' > '''Outcomes'''. | # Click '''Journey''' > '''Outcomes'''. |
Revision as of 17:46, January 30, 2019
Contents
Outcomes correspond to business goals that you want to monitor and achieve.
About outcomes
Genesys Predictive Engagement uses your outcomes to analyze which visitors achieve your business goals and to score future visitors as they make progress towards it. As visitors progress towards an outcome, you can track their progress and design engagements that will steer your visitors towards your goals.
How Genesys Predictive Engagement uses outcomes to calculate outcome scores
After you create an outcome, Genesys Predictive Engagement analyzes the activity of your future website visitors against it. Every night, Genesys Predictive Engagement's machine learning updates the outcome probability algorithms based on the visitor activity of the previous day. The next day, Genesys Predictive Engagement analyzes visitor activity using the updated outcome probability algorithm. This results in improved outcome probability scores.
View your outcomes
- Click Journey > Outcomes.
Create an outcome
- Click Journey> Outcomes.
- Click Create Outcome.
- Use a descriptive name.
- Define at least one visitor attribute or visitor journey.
- Click Save and close.
Deactivate an outcome
Deactivate an outcome when you no longer need it.
- Click Journey > Outcomes.
- Click the name of the outcome you want to deactivate.
- Click the Active toggle so it is gray.
- Click Submit.