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This topic is part of the manual Journey JavaScript SDK for version Current of Genesys Predictive Engagement.

Learn how to use the identify method to add information to a customer record.

On January 31, 2023, Genesys removed the functionality of the identify method that is used to add a customer record. For more information, see Deprecation: identify journey SDK method.
This article only applies to customers using web chat. If you are a Genesys Cloud CX customer, we encourage you to use the new web messaging feature to replace web chat.


The identify method adds information to a customer record.

identify affects the next web event sent using the pageview or record method.


ac('identify', [loginId], [traits], [callback])



  • Description: ID used to stitch customer identities together
  • Type: String/null
  • Status: Required
  • Note: If loginId is null, the current identity is cleared.


  • Description: Information about a customer
  • Type: Object
  • Status: Optional
  • Restrictions: Flat object with properties of type string, number, or Boolean

For more information about how to link different customer records, see Traits mapper.


  • Description: Callback
  • Type: Function
  • Status: Optional
Retrieved from " (2023-10-01 15:42:44)"
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