About event tracking with tag managers

Use your preferred tag manager to deploy Genesys Predictive Engagement tracking on your website and customize tracking behavior.

Feature coming soon: Web messaging

If you are a Genesys Cloud customer, we encourage you to use the new web messaging feature to replace web chat.

Examples and scenarios

View examples of the types of event tags you can use to refine how Genesys Predictive Engagement tracks user activities. Review the scenario to understand the complete process of building custom tags, deploying them on your website, and then using them with Genesys Predictive Engagement segments.

• Examples of event tags
• Scenario: Engage visitors who scroll to the bottom of a page
• Scenario: Segment visitors who wait 6 seconds
• Scenario: Segment visitors who wait too long

Google Tag Manager

You can use Google Tag Manager's pre-built tags, triggers, and variables, to track events that are specific to your webpage and business needs.

• Use Google Tag Manager with Genesys Predictive Engagement
• Triggers
• Tags
• Suppress triggering
• Debug
• Google's Tag Manager Help

Adobe Launch

You can use Adobe Launch's pre-built extensions, rules, actions, events, and conditions, to track events that are specific to your webpage and business needs.

• Use Adobe Launch with Genesys Predictive Engagement
• Extensions
• Rule example
• Debug
• Adobe's Launch User Guide

Tag library

Use prebuilt tags to streamline your implementation.

• Messaging-related tags (for Genesys Cloud customers using web messaging)
• Chat-related tags (for customers using web chat)
• Event click-related tags
• Page-related tags
• Product-related tags