When you select an action for an action map, you configure options such as the activation time and time range for actions.
The activation time determines when the action map can trigger its action.
As soon as the user arrives at the page.
On return to the site
The user previously visited the site. The action triggers when the user returns to the site.
When the user arrives the webpage, the action map triggers the action after a given number of seconds or minutes has passed.
The action map triggers its action only during the time range you specify.